Web design & build
Bespoke, fast websites designed and coded by hand on Astro or Next.js. No bloated page builders, no template sameness.
London web design, SEO & AI visibility
Websites that rank, and get cited by AI.
A London studio for businesses that want to be found. One founder designs and builds every site, fast, accessible, and engineered to win on Google and get quoted by ChatGPT, Perplexity and AI Overviews.
Selected work / 05 sites
Real sites. Live and hand-built.
These are my own products, designed and coded by hand and live right now, built to the same standard I bring to client work. Click through and see for yourself.
A live EV charging map covering 117,000 UK charge points, with typeahead search, filters and a cost calculator, built to overtake the incumbent.
EV chargingLive mapAstro
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Trade price comparison across 260 UK cities.
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Independent review site built for AI search.
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UK water-hardness checker, programmatic SEO.
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SEO consultant portfolio and lead engine.
Visit live siteSunny Patel · founder, London Web Design
I'm a London web designer and SEO consultant. I've hand-built a 44-site portfolio, and I'll personally design, code and optimise your site, start to finish. You work with me, not an account manager.
What I do
Design, SEO and AI visibility, one pair of hands.
Most agencies bolt SEO on after the design is done. Here it is structural: the way a page is built is what makes it rank.
SEO that ranks
Semantic, search-first structure baked in from the ground up, built to climb Google, not bolted on later.
AI search visibility
Entity, schema and answer-block engineering so ChatGPT, Perplexity and AI Overviews quote your site.
Core Web Vitals
Sites that load instantly and pass CWV by default. Speed is a ranking factor and a conversion lever.
Maintenance & care
Ongoing updates, monitoring and content so your site keeps earning, not just the week it launches.
How it works
A clear path from brief to ranked.
Four steps, fixed fee, one person accountable from first call to launch and beyond.
01
Discover
A short call to understand the business, the customer and the keywords that actually convert.
02
Design
A bespoke design built around your message and search intent, not a recycled template.
03
Build
Hand-coded, accessible and fast, with semantic SEO and schema engineered in from day one.
04
Rank
Launch, measure and refine, so the site keeps climbing in Google and AI answers over time.
The approach
Built for Google and the AI engines.
Search is not just ten blue links any more. The same page now has to rank in Google and be extractable by the models that answer questions for your customers. I build for both from the first line of markup.
- Entities, not just keywords
- Clear, consistent entities so search engines and LLMs know exactly what you are and what you do.
- Structured data that reads back
- JSON-LD schema mapped to how engines and answer boxes parse a page, never an afterthought.
- Extractable answers
- Content shaped into crisp, quotable blocks so ChatGPT, Perplexity and AI Overviews cite you by name.
Questions
Good to know.
The things people ask before getting in touch. Anything else, just send a message.
Who actually builds my site?
One founder designs, codes and optimises every site. You work directly with the person doing the work, never an account manager or an offshore team.
What does it cost?
Every project is quoted as a fixed fee after a short scoping call, so you know the price before anything starts. No hourly billing and no surprises.
How long does a website take?
A focused marketing site is typically two to four weeks from kickoff to launch, depending on page count and how ready your content is.
What is AI search visibility?
Structuring your content and schema so AI answer engines like ChatGPT, Perplexity and Google AI Overviews can extract and cite your site, not just classic blue-link rankings.
I already have a website, can you rebuild it?
Yes. Rebuilds and redesigns are a big part of the work. I will keep what is working, fix what is holding you back, and migrate you to a fast, hand-coded site without losing your rankings.
Do you offer SEO without a full rebuild?
Often, yes. If your site is technically sound I can work on SEO and AI visibility on its own. If the build itself is the bottleneck, I will tell you honestly before you spend anything.
What happens after launch?
You own everything. From there you can take it in-house or keep me on for ongoing updates, monitoring and content, so the site keeps improving over time.
Do you work with businesses outside London?
Yes. The studio is London based but the work is remote-first, so clients anywhere in the UK and beyond are welcome.
Start the project
Let's build something that ranks.
Tell me about your project. You will hear back within one working day with honest next steps and a clear, fixed-fee quote.
- A reply within one working day
- A fixed-fee quote, no hourly billing
- You talk to the person who builds it