Hand-coded web development, built to last.
A London studio for custom builds, rebuilds and migrations. One founder hand-codes every site on Astro or Next.js, fast, secure, and engineered to keep ranking long after launch.
Web development is the engineering side of a website: the build, the code and the integrations that make it work, load fast and stay secure. At londonweb.design that means a hand-coded site on Astro or Next.js, built for one business, with the structure that decides how it ranks written in from the first line of markup.
Design and development, by one person
Web design shapes how a site looks and feels; web development makes it real in code. On most projects those two jobs are split between a designer, a developer and an SEO team, and detail gets lost in the handovers. Here the same founder handles all three, so the design is built exactly as drawn and the markup that ships is the markup that ranks.
Rebuilds and redesigns of dated, slow sites
A rebuild replaces an old, slow or hard-to-edit site with a fast, hand-coded one, keeping the parts that already work. If your current site loads slowly, fails Core Web Vitals, or fights you every time you edit a page, the fix is rarely another plugin. It is a clean build that keeps your proven content and structure while shedding the bloat underneath.
- Faster by default. Lightweight pages that pass Core Web Vitals without ongoing speed plugins.
- Easier to run. A clean codebase you can edit, with no theme conflicts or surprise plugin breakage.
- Rankings carried over. Existing content and URLs are preserved, so the redesign builds on what already works.
Website migration without losing rankings
A migration moves your site off WordPress, Wix or Squarespace onto Astro or Next.js while protecting the rankings you already hold. The risk in any platform move is broken URLs and lost positions, so the work is planned around that: every page is mapped, redirects are set one to one, schema and metadata are carried across, and the new build ships faster than the old one. Because the same person handles the move and the SEO, the migration is structured to hold or improve positions, not gamble with them.
The modern stack, and why it is faster
Astro and Next.js produce lean, mostly static pages that load faster and expose far less to attackers than WordPress running a stack of plugins. Static generation sends ready-made HTML so pages load almost instantly; server rendering is used where a page needs live data. Either way there is no database to probe, no plugin to exploit, and no page-builder markup slowing the render. That speed and security feed Core Web Vitals directly, which is part of how these sites rank. The full reasoning is in why hand-coded sites rank, and the trade-offs against drag-and-drop tools are in custom versus website builders.
What you can have built
Every project is a fixed-fee, hand-coded build, scoped before any work starts:
- New custom builds, designed and coded from scratch on Astro or Next.js.
- Rebuilds and redesigns of slow, dated or unmanageable sites.
- Migrations off WordPress, Wix or Squarespace with rankings protected.
- Custom features and integrations, from forms and booking to search and content models.
See real, live builds in selected work, or read how the fixed-fee pricing works.
Web development questions.
What people ask before a custom build, rebuild or migration.